With a new year comes new ways to approach the things we did last year. Many people embark on the concept of “New Year, New Me” and businesses can be no different. The campaigns that worked last year for social media and marketing, for example, may not work as well in the new year as […]
Social Media
3 Concepts Your Social Media Presence Needs to Grow Your Business
As an individual, you may not consider the impact that social media can have as you may just utilize it as a way to keep in touch with friends and family. However, social media has power. As consumers, social media has the power to influence everything we do, eat and buy. This makes social media […]
Social Media Influencers and Their Sales Impact During COVID-19
Since the COVID-19 pandemic began, more people around the world are being forced to stay inside their homes. Not only are people working from home or furloughed from their jobs, but others have become homeschool teachers or unemployed all together. Regardless of their reason for being at home, it has left them with more time […]
3 Bad Social Media Habits Your Business Should Break in 2020
While social media marketing may seem simple, it can be quite complex and take more time than you think. In order to be successful, your social media postings need to be high-quality, engaging and consistent. They all must show that you have personal skills, an understanding of your audience and the ability to know (and […]
4 Ways Social Media is Influencing Business Marketing
Historically, it has been hard for small businesses to gain exposure when up against bigger businesses which had much more money to spend on advertising. The rise of the digital revolution has changed this. As the world has shifted further into the digital age, it has become easier (and cheaper) for businesses of all sizes […]
2 Social Media Strategies to Improve E-commerce
We live in a world of content. This means that it should come as no surprise that it can be hard to get your ecommerce brand to stand out from the crowd. While it can be difficult, there are some ways in which your business can help themselves stand out and be seen. One such […]